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Hop Daily: February 28, 2017
The latest news about the craft beer industry.
Suffragette Beer
Shmaltz Brewing Co. of Clifton Park, New York is going to release a new recipe for their SHE’BREW beer in honor of International Women’s Collaboration Brew Day. The release is inspired in part by the upcoming 100th anniversary of women’s suffrage in New York, and coincides with the breweries 21st birthday, which used to be the voting age.
Beer Branding Webinar
CODO Design of Indianapolis, Indiana will be holding a webinar for beer branding tips next month, and you may want to sign up. According to the 2016 Nielson Craft Beer Audit, around seventy percent of consumers pick their brews at the time they’re buying, which means your branding better be on point.
Historical Beer
The state of Alabama is about to turn 200 years old, and the Alabama Brewers Guild knows just how to celebrate. They’ve been releasing one historically inspired beer per year, each created in collaboration with the Bicentennial Commission, honoring the state’s five capital cities. This year’s brew is called Mulberry Road and will benefit the related historical site.
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New Belgium Goes Nationwide
After officially locking down distribution to the last three of the 50 states this year, New Belgium Brewing will finally be distributed nationwide. Vermont, Maine and New Hampshire are the last three states to join the club, and will soon have access to a variety of New Belgium brews.